delivery
Leads without joy: three situations where requests and calls do not bring sales, but problems
What does almost every company expect from online advertising? Of course, leads. The more — the better. After all, there are not many good things. However, our experience shows that the number of requests does not always become an indicator of the quality of an advertising campaign and guarantees business growth in sales. Ingate program Director Dmitry Orlov told about three situations when the client will regret the pursuit of numbers
Scenario 1. There are a lot of leads
One of my favorite movies is the American film “Route 60”. There was a wish-fulfilling character, O. J. Grant. One young couple before the wedding made a wish to live a happy life together and die in one day. Continue reading
franchisor
advertising
children
dislocation
humans
promotion
participating
produce
microorganisms
handled
relationships
inconsistencies
correctness
opening
management
discrepancies
majority
principles
participant
campaign
risks
rubles
franchisors
question
equipment
eliminate
problem
purchase
process
buying
recommended
values
example
presentation
problems
personally
transport
contract
important
paragraph
product
services
conclusion
performers
always
potential
consumer
brand
online store
managers
market
customers
negotiations
donated
company
audience
supplemented
analyze
things