Features of sales in a beauty salon
Ilya Veitsman describes in detail the features of sales in beauty salons, lists the main problems that exist today in this industry, and gives advice on how to overcome them…

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Novice expert: to believe or not to believe-that's the catch
Alexey Milovanov gives advice to novice speakers who have recently started actively speaking in front of an audience, how to build communication with the audience and how to win their…

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"Millennials choose fresh roasting." What happened to the coffee market in Russia during the year — Poster research
The growth of the "takeaway coffee" format, the filter instead of Americano and the fashion for the hario funnel-the company for automating cafes, restaurants and stores Poster analyzed the purchases…

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dialogue

Sales from the stage: “pros”, “cons”, warnings

Alexey Milovanov lists the strengths and weaknesses of public sales, talks about the opportunities for business development that open “sales from the stage” – on large forums, round tables, webinars
If you want to be successful and rich, learn how to sell yourself! A modern leader, top Manager, and expert should be a good speaker who can involve himself and his product or service. Today, this competence is an essential component of success. What sales are we talking about when we mean the first person? Let’s first remember which key sales channels exist at the moment, analyze their “pros” and “cons”, consider which of them are recommended to work with the Manager. And also let’s talk about what is a “black mark” for any business and businessman. Continue reading

Leads without joy: three situations where requests and calls do not bring sales, but problems
What does almost every company expect from online advertising? Of course, leads. The more — the better. After all, there are not many good things. However, our experience shows that…

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Consumer extremism: how buyers are "stripped" of the company
The law on consumer protection is one of the most advanced in our legislation. Despite the fact that a huge number of deceived people do not rush to the courts,…

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Who follows the progress of the advertising campaign during the holidays
It depends on who is responsible for promoting your business-you run ads yourself, have a specialist in the state, work with a freelancer or with an Agency. In the first…

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5 commandments of the sales Department, or how to grow strawberries
Irina Narchemashvili, financial Director of ATManagement Group, lists five rules for effective organization of the sales Department - from dividing the functions of managers and paying salaries based on the…

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