Features of sales in a beauty salon
Ilya Veitsman describes in detail the features of sales in beauty salons, lists the main problems that exist today in this industry, and gives advice on how to overcome them…

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Robots or living people? How customer service will change in the next decade
Elena Stolyarskaya, business coach, customer service expert, talks about the main trends in customer service development in the near future and lists 7 key changes that will affect the online…

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5 secrets of the "selling" resume from the best sellers
Business coach Olga Westendorp gives five useful tips that will help you create the perfect resume: from the message of “success” of the candidate and the right self-presentation to the…

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lecturer

Novice expert: to believe or not to believe-that’s the catch

Alexey Milovanov gives advice to novice speakers who have recently started actively speaking in front of an audience, how to build communication with the audience and how to win their hearts
Many people believe that to perform in public-webinars and master classes, you must have incredible results and a lot of successful cases with VIPs. This is not so: everyone once started from scratch and gradually grew, gained fame, earned authority. A beginner can also win over the audience! Its main task is to learn how to quickly gain the trust of the audience, because the peculiarity of such events is that you need to win over the audience for an hour and a half. Continue reading

Sales from the stage: "pros", "cons", warnings
Alexey Milovanov lists the strengths and weaknesses of public sales, talks about the opportunities for business development that open "sales from the stage" - on large forums, round tables, webinars…

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Leads without joy: three situations where requests and calls do not bring sales, but problems
What does almost every company expect from online advertising? Of course, leads. The more — the better. After all, there are not many good things. However, our experience shows that…

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Digitalization or death: how Russian retailers fit into the new realities of trade
Venera Shaydullina talks about the digitalization trends of electronic and offline trading, cites the 5 most promising technologies that will have a strong impact on e-commerce in the near future,…

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Consumer extremism: how buyers are "stripped" of the company
The law on consumer protection is one of the most advanced in our legislation. Despite the fact that a huge number of deceived people do not rush to the courts,…

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