Customers make calls but don’t buy: what to do?
Often, in pursuit of compliance with stringent corporate standards, we switch to the language of formal and template expressions. This is correct from the point of view of corporate culture,…

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Can trainings “put out the fire of a business”?
Denis Sidenko talks about situations when employees and business executives really benefit from attending a variety of trainings - from time management training to team building skills - and in…

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How to survive the "dead season" for business»
Ekaterina Ukolova gives advice to entrepreneurs on how to overcome the "dead season" - from describing the process of diversifying areas of work-to special training for sales managers and new…

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relationships

5 secrets of the “selling” resume from the best sellers

Business coach Olga Westendorp gives five useful tips that will help you create the perfect resume: from the message of “success” of the candidate and the right self-presentation to the speed of response
Judging by the results of 2018 and the statistics of one of the leading job portals, 5-7 employees in an active job search apply for one vacancy in Russia. When publishing a vacancy, the employer receives dozens of responses: on average, up to 95 responses to one open position. In such a situation, choosing which of the applicants to meet personally at the interview, the companies are guided by the credibility of the resume. Continue reading

Pygmalion to himself, or How to become the reason for his advancement

Vedagar Morgunov, a mentor in the field of productive public communication, talks about how to independently improve your own status as a professional by changing or adjusting your image, and explains what role the appearance of a modern professional plays in the process of growing up the career ladder and establishing working relationships
I like to be groomed. When the hair is clean, shiny and neatly trimmed. When the skin is slightly moisturized. And also when the suit sits well, and the shoes are not upset on the shoes. Because grooming, in the first place, is an indicator of how a person knows how to save what is created. In untidiness lurks a certain homelessness. About the same as in those homeless people who did not even bother to worry in advance about their overnight stay. Such, as a rule, spend the night where necessary; the main thing is that it should be darker and smaller people. Continue reading

"Dead season" in fitness - experience of overcoming the World Gym network
Olga Kiseleva explains how the fitness center can overcome the "dead season", explains where to look for ideas and why you should not abuse the "hot" offers Business in many…

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Divide and conquer: 4 tips for working with a client in the service business
Maria Zubareva, Head of Ingate Customer Service Department, shares her professional experience and gives tips on how to improve the process of interacting with clients in the field of service…

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"Traffic - oil of the XXI century", or Five strategies for audience monetization
Nikita Sychev shares five strategies for turning the accumulated audience into potential customers-from attracting sponsored publications to producing paid premium content Traffic - oil of the XXI century. For Internet…

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Sales from the stage: "pros", "cons", warnings
Alexey Milovanov lists the strengths and weaknesses of public sales, talks about the opportunities for business development that open "sales from the stage" - on large forums, round tables, webinars…

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