How to get rid of a non-shipping item in a store
Grigory Pavlov, Director Of the Association of Retail Stores, talks about how to work with illiquid product balances in a retail store, identifies the main problem points and gives advice…

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Online store: consumer rights and seller's obligations
Have you noticed that we have become much bolder in our online purchases? Now we do not take the risk of buying covers with Aliexpress for 30 rubles, and fully…

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5 secrets of the "selling" resume from the best sellers
Business coach Olga Westendorp gives five useful tips that will help you create the perfect resume: from the message of “success” of the candidate and the right self-presentation to the…

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How do I make effective cold calls?

Vladimir Yakuba shares effective methods of “cold calls” and explains how to get rid of the fear of telephone conversations and learn to respond correctly to refusals
I don’t like the phrase “cold calls”. Association with winter, snow, and the client’s inaccessibility, and this is initially the wrong attitude. Let’s call them warm calls to new customers. Okay? Now to the point. My name is Vladimir Yakuba. today I’m telling you how to sign a contract with 9 out of 10 clients.

How to get rid of the fear of calling a new client?

“Fear is not in danger at all, it is in ourselves” – Stendhal, French writer. Continue reading

One against all: from October 1, the company can sue thousands of consumers

Not for long did the music play: not for long did developers “throw” their shareholders, services-car owners, and banks-borrowers. On October 1, 2019, Law No. 191-FZ of the civil procedure code of the Russian Federation came into force with all amendments and additions, which made it possible to file a class action for individuals. The article explains what to expect from this innovation for business
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What is profitable for small businesses: three life hacks from an entrepreneur
Denis Martynov talks about promising niches for small business development in Russia, within which you can build an effective business today: from a variety of integrators of services and goods…

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How does the tax office know that you rent an apartment and don’t pay taxes
Real estate expert Oleg Tsarev talks about how government agencies get information on renting housing and not paying mandatory income taxes It's no secret that 70% of apartments on the…

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Leads without joy: three situations where requests and calls do not bring sales, but problems
What does almost every company expect from online advertising? Of course, leads. The more — the better. After all, there are not many good things. However, our experience shows that…

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"Millennials choose fresh roasting." What happened to the coffee market in Russia during the year — Poster research
The growth of the "takeaway coffee" format, the filter instead of Americano and the fashion for the hario funnel-the company for automating cafes, restaurants and stores Poster analyzed the purchases…

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