What is profitable for small businesses: three life hacks from an entrepreneur
Denis Martynov talks about promising niches for small business development in Russia, within which you can build an effective business today: from a variety of integrators of services and goods…

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"You can't be afraid, sell!", or how to motivate a dissatisfied customer to re-purchase
Tatiana Merkulovich, head of the Rookee customer service Department, shares tips on how to minimize the damage from the customer's negative impressions of the product or service, and provides specific…

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Novice expert: to believe or not to believe-that's the catch
Alexey Milovanov gives advice to novice speakers who have recently started actively speaking in front of an audience, how to build communication with the audience and how to win their…

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thoughts

Pygmalion to himself, or How to become the reason for his advancement

Vedagar Morgunov, a mentor in the field of productive public communication, talks about how to independently improve your own status as a professional by changing or adjusting your image, and explains what role the appearance of a modern professional plays in the process of growing up the career ladder and establishing working relationships
I like to be groomed. When the hair is clean, shiny and neatly trimmed. When the skin is slightly moisturized. And also when the suit sits well, and the shoes are not upset on the shoes. Because grooming, in the first place, is an indicator of how a person knows how to save what is created. In untidiness lurks a certain homelessness. About the same as in those homeless people who did not even bother to worry in advance about their overnight stay. Such, as a rule, spend the night where necessary; the main thing is that it should be darker and smaller people. Continue reading

5 commandments of the sales Department, or how to grow strawberries

Irina Narchemashvili, financial Director of ATManagement Group, lists five rules for effective organization of the sales Department – from dividing the functions of managers and paying salaries based on the results of the plan implementation-to building a system of employee motivation
As a child, I tried to grow strawberries at my grandmother’s dacha. I had a small garden, seedlings, watering can and the hot sun of Tbilisi. It would seem: plant, water, harvest. But no, my strawberries are dead. It turned out that the land needs to be fertilized, seedlings planted in a certain way, and the leaves are periodically treated with protection. Continue reading

How to create an effective presentation: 5 simple steps

Rita Komarevich talks about five steps to create a clear, stylish and effective presentation for a webinar, conference or business meeting
Creating a presentation for a conference, webinar, or meeting with investors is a complex and demanding task. If you are new to this business, it is difficult to make your presentation clear and stylish. There is no idea where to start, how to design and what to write on the slides.

I will tell you how to prepare your own presentation so that it will be remembered: how to make a logical structure, show statistics, create a modern design and prepare for the performance. Continue reading

How I sold cookies to the Russian Army, kindergartens, and major network operators
A businesswoman from Khabarovsk bought a tiny line for the production of cookies. I found a recipe, gathered a team and cheerfully got down to business. And after a couple…

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Divide and conquer: 4 tips for working with a client in the service business
Maria Zubareva, Head of Ingate Customer Service Department, shares her professional experience and gives tips on how to improve the process of interacting with clients in the field of service…

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"Dead season" in fitness - experience of overcoming the World Gym network
Olga Kiseleva explains how the fitness center can overcome the "dead season", explains where to look for ideas and why you should not abuse the "hot" offers Business in many…

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How to use a promotion mix if your business is related to distribution
Yuri Pavlyuk, speaker and consultant for integrated Internet marketing, shares his experience in promoting a distribution company on social networks and using targeted advertising; explains the benefits of a promotion…

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